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How to Optimize for AI ‘Answer Engines’

Marketers worried that artificial intelligence-driven chat will reduce search traffic to their websites may find comfort in answer engine optimization. AEO is a sub-category of…

Americans Spent On Average More Than 1,300 Hours On Social Media Last Year

In his now controversial bestseller Outliers: The Story of Success, author Malcolm Gladwell postulated the idea that if one spent 10,000 hours in practice or preparation in a given field that person could reach “expert” or “master” level.

Top NFT Collections Rise in Price After Latest US Fed Hike

Floor prices of some of the most popular collections of non-fungible tokens (NFTs) rose over the past 24 hours, as the US Federal Reserve (Fed) on Wednesday announced yet another rate hike in line with what the market was expecting.

11 Unusual Agency Website Uses for WordPress

It’s no secret that WordPress is one of the most popular platforms in the world.

e-commerce-industry-trends-you-need-to-know

E-Commerce Industry in 2022: Trends You Need to Know

Since the beginning of 2022, we have noticed many new trends that have taken over.

Free-to-Mint NFT Hit The Saudis Becomes Second Most Traded Collection on OpenSea over Past Week

A new free-to-mint NFT project called The Saudis has become the second most traded collection on major marketplace OpenSea over the past seven days.

Google Analytics 4: How to Prepare Clients for the Future of Website Tracking

Google Analytics 4, more commonly referred to as GA4 is Google’s replacement for Universal Analytics. UA will be sunset in July of next year, after which it will stop collecting data.

Chevrolet’s First NFT Draws Zero Bids Even Though It’s Accompanied by a Corvette

American automaker Chevrolet has seen (nearly) zero interest in its first non-fungible token (NFT) event, even though it’s promised to come with a free 2023 Corvette Z06.

7 Ways Digital Marketing Can Help E-Commerce Business Grow

The world’s technological advancement changes how companies promote their products and services to their customers.

How to Boost Customer Engagement in Digital Marketing

Increasing technological capabilities by brands and changes in shopping habits post-pandemic have changed consumer expectations of brands.